Going beyond the expected, since 1948


Bruce & Merrilees Electric Co. Privacy Policy

Bruce & Merrilees Electric Co. ("B&M", "we", "us", or "our") recognizes the importance of protecting the privacy needs of users of bruceandmerrilees.com (the "Site"). The following Privacy Policy is based on our respect for our users' privacy and describes the Personal Information (e.g. name, address, telephone number, or other information by which you can be personally identified) we gather about you, what we do with it, the safeguards we have in place to protect it, and how you can control our use of such Personal Information. By using the Site and/or using or downloading related software / services / content made available or downloadable from time to time on the Site and when you provide Personal Information, you are consenting to the manner in which we will collect, use, disclose and otherwise manage your Personal Information, as set out below in this Privacy Policy, and the Site's Terms of Use whether or not you register on the Site. You should visit this page periodically to review any changes to the Site's Privacy Policy.

Who May Use the Site

Our Site is not intended or designed to attract users under the age of 18 and Bruce & Merrilees Electric Co. does not knowingly collect personal information from individuals under 18. If you are under 18, we ask that you not send us any Personal Information unless you have parent or guardian permission. In the event that we learn that such information has been sent to our Site, we will not create a profile or otherwise retain the child's information.

Our Site is intended for users from the United States and those not governed by privacy policies of other countries. Users from the other countries are advised not to disclose Personal Information to our Site. Information sent to us will be housed on servers located in the state of Pennsylvania, in the United States. Do not send us information unless you consent to the application of U.S. law and to the use and disclosure of your information consistent with this Privacy Policy.

Information Collected and Used by our Site

Generally speaking, you may browse the Site without providing us any Personal Information and we will only collect Personal Information which you knowingly and voluntarily provide if you submit a question via our "Contact Us" function. We will use the Personal Information you provide only to respond to your inquiry. In addition, some information we collect is not explicitly submitted by the User; we log your browser-type related information, IP address, requested URL, referring URL, and timestamp.

How We Use Your Information

Administrative uses — Browser-type related information, IP address, requested URL, referring URL, and timestamp data help us diagnose problems with our server, administer the Site, and otherwise provide the highest possible level of service to you. In addition, we may use this information to perform statistical analyses of user behavior and characteristics in order to measure interest in and use of the various areas of the Site.

Access to Personal Information by Companies that Work with or on Behalf of Bruce & Merrilees Electric Co. — Our Web server automatically logs non-specific information about Users including IP address, aggregate user data (which will not contain any Personal Information related to a single visitor), and browser type. This data is used to manage our Site, track usage and improve the Site's functionality. This non-specific information may be shared with third-parties to provide more relevant services and content to users. These third party companies may share such aggregated user data with their affiliates and with service providers whom they engage to perform services related to our Site or the operation of our business.

Emails and Opt-out

When you contact us through the "Contact Us" function on the Site, you may be asked to indicate your willingness to allow us to communicate with you on an on-going basis or receive updates or notifications regarding Bruce & Merrilees services. We will honor your preferences. At any time, however, you may (a) stop the receipt of a particular promotional or notification email by clicking on an "unsubscribe" hyperlink contained in any promotional or notification emails we send you and (b) change your marketing preferences, or (c) remove yourself from our mailing list, by contacting us at: 930 Cass St., New Castle, PA 16101 or by e-mailing us at info@bruceandmerrilees.com. It may take up to three (3) weeks to modify your preferences.

Transfer of Information

Except as set forth in this Privacy Policy, we do not sell, rent, share, trade or give away any of your personal information. Bruce & Merrilees Electric Co. will disclose information about individual users to governmental or judicial authorities or law enforcement agencies, or to other individuals or entities in response to subpoenas, court orders, or other legal processes. Further, B&M may share information in order to investigate, prevent, or take action regarding illegal activities or suspected fraud, or to enforce or apply the terms and conditions of this Privacy Policy.

We reserve the right to transfer your Personal Information in the event of a transfer of ownership of Bruce & Merrilees Electric Co., such as an acquisition by or merger with another company. In such an event, B&M will notify you before information about you is transferred and becomes subject to a different privacy policy.


Our Site may provide links to other Web sites or resources. These links are for your convenience only and are not under our control. You acknowledge and agree that Bruce & Merrilees Electric Co. and our Site are not responsible for the availability of external Web sites or resources, and Bruce & Merrilees Electric Co. and our Site do not endorse such Web sites, their contents, advertising, products, or other materials. You further agree that Bruce & Merrilees Electric Co. and our Site shall not be responsible or liable, directly or indirectly, for any damage, viruses or loss caused or alleged in connection with your use of content, goods or services available on an external Web site or resources. In the event you decide to access or use any other Web sites, you agree to do so at your own risk.


Like most Web sites, bruceandmerrilees.com requires cookies to function properly. A cookie is a small amount of data, which often includes an anonymous unique identifier that is sent to your browser from a Web site's computers and stored on your computer's hard drive. You can configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is set. Bruceandmerrilees.com uses cookies for a number of purposes, including to: keep track of preferences you specify while you are using bruceandmerrilees.com services; estimate and report our total audience size and traffic; conduct research to improve bruceandmerrilees.com content and services. We do not link the information we store in cookies to any personally identifiable information you submit while on our Site.


We use industry standard measures to protect your information that is stored within our database. We limit the access to your information to those employees who need access to perform their job function such as our customer service personnel. If you have any questions about the security at our Site, please contact us. Although we take appropriate measures to safeguard against unauthorized disclosures of information, we cannot assure you that personally identifiable information that we collect will never be disclosed in a manner that is inconsistent with this Privacy Policy.

You hereby acknowledge that Bruce & Merrilees Electric Co. is not responsible for any intercepted information sent via the Internet, and you hereby release us from any and all claims arising out of or related to the use of intercepted information in any unauthorized manner.

Terms and Modifications to this Privacy Policy

By using the Site, you signify your agreement to the terms of our Privacy Policy and Terms of Use which together form a binding agreement between you and Bruce & Merrilees Electric Co. If you do not agree with these terms, you should not use the Site. From time to time we may modify or amend this Privacy Policy in order to comply with new laws or regulations or to reflect future changes in our business practices. Any changes in our policies will be communicated in this page so please check back on occasion. We also may post a notice on our Site or send an email describing the changes.

This Privacy Policy was last modified on January 14, 2015 and is effective immediately.